What Defines "Estate Quality" in Holmby Hills and Why It Matters to UHNW Buyers
By Jade MillsFor those in search of high-end real estate, the word estate is often used in broad terms to describe any large-scale luxury home or one that oc...
Why Certain Streets in Beverly Hills Command a Premium
By Jade MillsAs a general rule, almost any home in Beverly Hills’ vaunted luxury real estate market is worth the price of admission. Decades of high-end opul...
The Future of Ultra-Luxury Home Amenities: AI, Wellness, and Self-Sufficiency
By Jade MillsFor years, the focus on ultra-luxury residential amenity packages centered on scale: larger home theaters, longer (or more adventurous) pools, m...
Upper Bel Air vs. West Gate vs. East Gate: What Distinguishes Each Micro-Market
By Jade MillsWhen buyers first explore Bel Air, they often expect one uniform market of gated estates and winding hillside roads. But upon traversing these v...
The Price Premium of Beachfront vs. Bluff-Top vs. Gated Communities in Malibu
By Jade MillsWhen clients inquire about which Malibu homes command the greatest premium, the easy answer is beachfront. Dig a bit deeper, though, and the ans...
The Most Sought-After LA Neighborhoods for High-Profile Buyers in 2026
By Jade MillsIn 2026, Beverly Hills, Bel Air, Holmby Hills, and Malibu remain the foundational luxury addresses for high-profile Los Angeles area buyers. Yet...
Why Malibu's Off-Market Ecosystem Is One of the Most Active in the Country
By Jade MillsWhen clients ask me why so many exceptional Malibu properties seem to sell without ever appearing online, my answer is simple: Malibu, much like...
The Shift Toward Compounded Privacy: Double-Gated Properties and Private Streets
By Jade MillsFor many of today's ultra-luxury home buyers, community gates and front yards lined with Italian Cypress trees no longer fulfill their need to k...
Why Changing Real Estate Agents Doesn’t Always Fix the Issue
By Jade Mills When a luxury home sits on the market longer than expected, the instinct to blame the agent is immediate and understandable. But in my experien...
What Really Kills a Real Estate Deal at the Finish Line?
By Jade Mills You have found the property. You have made the offer, and the seller accepted. After weeks of searching, touring the stunning residences in Tro...
When a Beverly Hills Listing Isn’t Selling, It’s Often a Strategy Issue
By Jade MillsA Beverly Hills home that sits on the market longer than expected is rarely a problem with the property itself. More often, it's a signal that s...
The Uncomfortable Truth Behind “Overpricing” in the LA Luxury Market (And Why It Still Happens)
By Jade Mills Price is the single most consequential decision a luxury home seller in Los Angeles will make. Overpricing a luxury home in the LA market cau...
When Pulling a Listing in Beverly Hills Is Actually the Smartest Move
By Jade Mills You listed your Beverly Hills home. The photos are stunning, the price felt right, and the first few weeks brought showings. But the offers hav...
Why Some Luxury Homes in Beverly Hills Shouldn't Sell Right Away
The Case for Patience When Selling Luxury Homes in Beverly Hills By Jade Mills In more than three decades working with some of the world's most discerning b...
The $10 Million Market Is Surging — What It Means for Los Angeles Luxury Real Estate
While the broader United States housing market recorded its third consecutive year of subdued activity in 2025, an entirely different story unfolded at the h...
Comparing the Top Luxury Neighborhoods in Los Angeles
Buying at the top of the Los Angeles market is rarely about square footage. It’s about privacy, prestige, lifestyle, and long-term positioning. Bel Ai...
The Best Start Of All Time
In over 30 years as the premier real estate agent in Beverly Hills, Jade has never had a start quite like this... Dear Family, Friends, & Colleagues...
Trend Report: What Beverly Hills Buyers Actually Want in 2026
The Beverly Hills luxury market has never stood still, and 2026 is no exception. Jade Mills, the #1 agent worldwide for Coldwell Banker with more than $9 bil...
A Comparison of the Most Luxurious Real Estate Markets in Los Angeles
Eternal sunshine, beautiful beaches, luxurious living, and endless culture… Just a few of the reasons why people love Los Angeles and never want to le...
The Art of Selecting a Great Luxury Real Estate Agent
How can luxury home buyers and sellers find the best real estate agent to serve them? Your time, privacy, and residence is incredibly valuable. Yet, overall ...
Jade Mills on Business Innovators Radio Show
Jade Mills recently appeared on the Business Innovators Radio Show hosted by Keith Dougherty, the #1 Best-Selling Author of Publish to Profit. Jade discussed...
WSJ Panelists Discuss Los Angeles Luxury Real Estate
The Wall Street Journal hosted a luxury real estate panel at the SLS hotel in Los Angeles last week which had about 200 people in attendance. The panel discu...
Luxury Connect Speaker Spotlight: Jade Mills
Jade Mills will be speaking at Luxury Connect. Here's the "Speaker Spotlight." Thank you to Brad Inman and his team for this wonderful introduction: Speake...
Beverly Hills Golden Palm Awards
I am so honored to have been nominated as a Beverly Hills Golden Palm Award finalist for the "Above and Beyond" Category. I am so grateful to see my hard wor...